Outcome-First B2B Performance
We build, position, and scale B2B digital infrastructure. Here is the evidence of our work across nutraceuticals, branding, international trade channels, and software growth.
Case Study 01 · Custom React JS Platform & Global SEO
Probiota Innovations: Digital Pipeline for Nutraceuticals
Background
Probiota Innovations is a specialized B2B nutraceutical and health brand. They required a fast, compliant, and highly structured digital presence to capture international wholesale buyer inquiries and trade distributor leads.
The Opportunity & Obstacles
Nutraceutical buyers operate in a high-trust, heavily regulated environment. A generic, slow, or template-based website fails to build immediate credibility with distributors. The client needed a secure digital platform with clean product specifications and international search discoverability.
Our Solution
- Designed and coded a custom, ultra-fast React JS website from scratch, ensuring page loads under 1.2s globally.
- Implemented clear, structured product specification pages and lead databases for request tracking.
- Developed technical SEO schemas and semantic content formats optimized for both Google and generative AI queries (GEO).
- Deployed GA4 custom analytics to track precise form engagement and download events.
Verified Results
- Generated **10+ qualified international wholesale inquiries** within the first 10 days of launching the platform.
- Scaled lead inflow to **50+ verified B2B opportunities** in the first month post-launch.
- Delivered and deployed the complete custom code repository within a rapid 7-day development cycle.
"Rankur built an incredible digital infrastructure for us. Within days, we were capturing international trade inquiries that previously slipped through the cracks."
— Anshika Narula, Founder, Probiota Innovations
Case Study 02 · Brand Strategy & UX Alignment
Gut & Beyond: Positioning and Digital Experience Workflows
Background
Gut & Beyond is an emerging brand in the wellness and digestive health space. They required a refined messaging architecture and user experience (UX) layout to establish authoritative positioning.
Our Solution
- Audited the existing digital branding structure to eliminate positioning friction and align copy with B2B buyer expectations.
- Restructured the website navigation mapping and copy layout to guide users cleanly through scientific evidence blocks.
- Created targeted content formats and SEO technical indexing rules to optimize organic search visibility in target regions.
The Outcome
By positioning scientific trust markers at the core of the digital experience, we established Gut & Beyond as an authoritative reference brand. This messaging structure shortened buyer hesitation, resulting in a cleaner user acquisition path and stronger corporate alignment.
Case Study 03 · B2B Sourcing & Export Channel Operations
Competence Consulting: Alibaba Partner Sourcing & Workflows
Background
Competence Consulting E-Commerce LLP operates as a key B2B sourcing partner, leveraging official Alibaba channel integrations to coordinate international export transactions.
Our Strategy & Support
- Configured operational sourcing workflows and digital verification pipelines for cross-border transactions.
- Managed trade compliance requirements, export keywords, and listing optimization templates to drive international buyer clicks.
- Structured secure data capture systems to manage incoming manufacturer RFQs (Requests for Quote) and wholesale agreements.
The Outcome
This transactional infrastructure allowed mid-market manufacturing clients to scale their global footprint, establishing digital sourcing lanes that reliably funnel enterprise quote opportunities.
Case Study 04 · Conversion Systems & Performance Funnels
Glitchy: Lead Generation & Monetization Engines
Background
Glitchy is a tech-centric partner platform. We designed and managed organic scaling campaigns, conversion redirects, and data-backed landing pages to drive international user acquisition.
Our Strategy & Execution
- Researched viral search intent trends and audience hooks to write technical script briefs.
- Created custom, responsive bridge landing pages with optimized redirection logic to maximize user click-throughs.
- Setup GA4 analytics tracking to measure funnel conversion ratios at each stage of the user journey.
Verified Results
- Successfully converted **200+ qualified paying customers** through custom redirect engines.
- Captured **800+ cold leads** and **100+ warm leads** for down-funnel email campaigns.
- Generated consistent affiliate commission revenue, validating our copy and UX hypotheses.
Quantified Impact
Numbers That Matter
What Clients Say
Trusted by B2B Leaders
Moksh built our entire B2B presence from zero. Within 60 days we had inbound RFQs from three overseas buyers.
Moksh's content marketing and funnel strategies scaled our affiliate program to 200+ customers and generated over $1,000 in commissions. He's a highly execution-focused growth partner.
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